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for Marketers
Here you will find marketing resources, guides, and tools to level up your game!
What is Dark Marketing? The Good, The Bad, and How to Identify It
Have you ever seen an ad that seems highly targeted or incredibly personalized? That might be a case of dark marketing or dark advertising. Dark marketing is not so new. With big data solutions, personal information is being collected by advertisers to be used in very creative ways. Hyper-personalized ads
Whitepress Content Marketing & Link-building Platform Review
Those who are involved in Link Building and Outreach will surely have come across the following scenario many times. 1. A member of the Outreach Team contacts the Publisher in question with the intention of publishing an article there for Link Acquisition purposes. 2. No response at first contact or
7 Best Wrike Alternatives for Project Management
You might be considering switching from Wrike or deciding which project management tool is the best choice for you. In this blog post, we’ll take a look at the top Wrike alternatives to help you make an informed decision and choose the right tool for your needs! Is Wrike the
The 6 Best Asana Competitors for 2023
You might be looking to change from Asana or decide which tool is the best choice to start with. In this blog post, we’ll take a look at the best Asana competitors and alternatives, and help you choose the right tool for you! Why Do You Need Project Management Software?
5 Ways to Find Youtube Influencers in 2023
Finding YouTube influencers sounds like a pretty simple thing you might say. Is it though? The advertising industry has changed a lot in the past decades, especially with the rise of social media. The simple formula of creating an ad, that sends a message and the brand sticks to the
How to Create a Web Caclulator in 10 minutes with ChatGPT [Guide]
Generative AI is a powerful tool for any marketer, and can do much more than write content. It can also provide short code snippets for your work. I have been using ChatGPT to write formulas for Google Spreadsheet, html code for FAQ Schemas, and the most challenging of all, small
What is Lead Capture and Why Does Your Business Need It?
Lead capture refers to the process of collecting information from potential customers, or leads, who express interest in a company’s products or services. An effective lead capture strategy is crucial for businesses seeking to grow and maintain a steady flow of prospects. This article will explore the various components of
What is a Fractional CMO and Why Do You Need One?
Rapidly growing businesses often lack the strategic marketing direction required to scale up. If you can’t afford a marketing leader like a full-time Chief Marketing Officer (CMO) or VP of marketing, hiring a Fractional CMO might be the best choice. Companies with great products can grow organically up to a
Asana VS Wrike Comparison: Which one is the Best for Your Team?
Asana and Wrike are both leading task management software. Both are great project management software specializing in different use cases. Whether you choose Asana or Wrike for your company or team, depends on your specific use case. In this article, I aim to guide you and help you choose which
What are Lead Capture Pages? Best Practices, Examples, & Tools
Learn how to capture leads, create lead capture pages, forms, and discover the best practices for a high converting landing page.
🔎What is Google’s Bard A.I.? The Artificial Intelligence in Search
Google has openned Bard AI to public access trial. You can access Bard A.I. to test it here. You can read the full announcement on Google’s blog. P.S.: The Bard test waitlist is only available to specific countries for now. ———————— Alphabet’s CEO Sundar Pichai has announced Bard A.I. as
Asana VS Jira Comparison: Which is Right for You?
Asana and Jira are two of the most well known and powerful project management tools in the market, and often compared when project managers are looking to choose the right tool for their teams. Both project management software are great for the job, but come with different approaches to task
Slack Vs Asana Comparison: Which Project Management Tool to Use
Slack and Asana are two of the most well-known tools for project management and team communication. But, which one is the right project management tool for your business? In this article, I will be comparing Slack vs Asana from a project management point of view, and help you decide which
What is Canva Docs? The New Document Editor and Productivity Suite
Canva has just introduced Canva Docs, an office document suite that is focused on design and will enable users to create beautiful, rich documents. This is a direct competitor to Microsoft Office and Google Docs. Modern Office Productivity Software Canva Docs is another productivity tool suite that combines rich text,
27 Ways to Repurpose Content
Repurposing content is a great way to scale up your content marketing strategy. By reusing content you save time, effort, and money while producing consistent content across channels. Here are 27 ideas to reuse your content in other formats: Website / Blog Content Landing Page Repurposing your lead magnet’s content
Content Reuse: How to Scale Up Your Content Marketing Strategy
Let’s face it, creating great content consistently costs money, time, and resources. The solution? Creating reusable content to scale up your content efforts and reach broader audiences with limited resources. What is Content Reuse? Content reuse is the process of using existing content in a new way. Content reuse may
What is the Dark Funnel and How to Measure It
The dark funnel is the scary place where attribution and buyer journeys fail. Many marketers either ignore or misattribute the dark funnel. But, with the ever-increasing threats to digital marketing attribution, we need to better understand the hidden side of the sales funnel, else, we miss a huge opportunity for
How to Do 3-Way Link Exchange (ABC) in 2023
A three-way link exchange is when website A links to website B in exchange for a link from website C, thus avoiding a direct link which is discouraged by Google.
Compare Square vs Squarespace: Which one to use for your website?
Square and Squarespace may sound the same, but are two very different companies in the e-commerce space, enabling individuals and businesses to build a website, sell their products online, and process payments.
The Problems with Remote Meetings and How to Solve Them
Remote work meetings are a scourge and many remote workers experience meeting fatigue. Why is that? Too many meetings are tiring and can break concentration and reduce productivity. They take time from other tasks and often end up with a handful of people discussing while others passively exist in the