The Leading Destination
for Marketers
Here you will find marketing resources, guides, and tools to level up your game!

What are Lead Capture Pages? Best Practices, Examples, & Tools
Learn how to capture leads, create lead capture pages, forms, and discover the best practices for a high converting landing page.

Guide: How to Deal with a Google Core Algorithm Update (August 2023 Version)
Google has released another core algorithm update, and as usually, SEOs of all industries and sizes are going to freak out. In my opinion, there are two possibilities for this update: Avoid the tsunami of misinformation, let’s go down some more practical advice on how to deal with a Google Core

How to Do 3-Way Link Exchange (ABC) in 2023
A three-way link exchange is when website A links to website B in exchange for a link from website C, thus avoiding a direct link which is discouraged by Google.

Fighter Brands: A Strategic Marketing Move for Market Domination
What is a fighter brand, and why is it so effective to stifle competition? You have either stumbled upon another marketing jargon or you might be thinking of utilizing this strategy to dominate, and you are looking to learn about them. Fighter brands might look like the underdogs in the

Stress & Mental Health in Marketing Professions
Mentalhealth is a serious issue we don’t talk enough … It seems our work as marketers is becoming more stressful. Lately, I keep reading a lot more about mental issues, and hear a lot of colleagues and friends who are struggling with stress. While the time of Covid was pretty stressful for everyone, a combination

How to Connect Google Search Console to GA4
Google Analytics 4 is equal parts annoying and useful. While it’s great for ecommerce, it doesn’t really address more use cases like SaaS marketing needs. However, it can be customized, and seems like the purpose is to become a more customizable solution for more use cases in the future. One

The Barbie Phenomenon: What is the SEO Value of the Campaign?
What is the SEO value of the Barbie campaign? Semrush released the numbers of the “Barbie Phenomenon” on LinkedIn a few days ago. Social Media The marketing campaign for Barbie the Movie have generated a lot of social media buzz. For Instagram: For Facebook: +182.6% engagement +14.576 more followers For

Country tier list for Advertising: Tier 1, Tier 2, and Tier 3
When budgeting for ad campaigns for international businesses, advertisers tend to prioritize their spending to Tier 1 & Tier 2 countries, even if Cost Per Click (CPC) is higher there. These countries are the most valuable to these advertisers due to their high purchasing power, and similar characteristics. By advertising

Taplio Review: Automating Your LinkedIn Personal Brand with AI
Taplio is an AI-powered LinkedIn post scheduler and analytics tool designed to streamline your LinkedIn strategy and help you shine on the platform without the usual hassle. Try Taplio It offers a variety of features to help you automate your LinkedIn efforts to grow a personal brand or reach out

5 Regex for SEO: A Guide for Non-Tech SEOs to Copy
Regular expressions are a game-changer for SEOs who know how to use them. Recently, I have started using them more with the help of ChatGPT. This article is a guide for non-technical SEOs to up their game with a combination of Regex templates and using AI. The Fastest WordPress Hosting

How I grew my traffic by 230% in 6 months
How I grew our traffic by 230% in less than 6 months? Let me introduce to you the Frappe method! ☕ All it took was showing up every day at a local beach-side cafe and ordering my usual Frappe coffee, with full milk, and 2 spoons of sugar. Now that

How much do backlinks cost in 2023?
On average, backlinks cost over $300 each in 2023, and I do expect this to increase due to inflation. While there is no single price you “should pay” for a link, you should expect a medium quality link from a website of DR50-70 to cost around $300. The reality however

Compare Square vs Squarespace: Which one is the best in 2023?
Square and Squarespace may sound the same, but are two very different companies in the e-commerce space, enabling individuals and businesses to build a website, sell their products online, and process payments.

What is Dark Marketing? The Good, The Bad, and How to Identify It
Have you ever seen an ad that seems highly targeted or incredibly personalized? That might be a case of dark marketing or dark advertising. Dark marketing is not so new. With big data solutions, personal information is being collected by advertisers to be used in very creative ways. Hyper-personalized ads

Whitepress Content Marketing & Link-building Platform Review
Those who are involved in Link Building and Outreach will surely have come across the following scenario many times. 1. A member of the Outreach Team contacts the Publisher in question with the intention of publishing an article there for Link Acquisition purposes. 2. No response at first contact or

7 Best Wrike Alternatives for Project Management
You might be considering switching from Wrike or deciding which project management tool is the best choice for you. In this blog post, we’ll take a look at the top Wrike alternatives to help you make an informed decision and choose the right tool for your needs! Is Wrike the

The 6 Best Asana Competitors for 2023
You might be looking to change from Asana or decide which tool is the best choice to start with. In this blog post, we’ll take a look at the best Asana competitors and alternatives, and help you choose the right tool for you! Why Do You Need Project Management Software?

5 Ways to Find Youtube Influencers in 2023
Finding YouTube influencers sounds like a pretty simple thing you might say. Is it though? The advertising industry has changed a lot in the past decades, especially with the rise of social media. The simple formula of creating an ad, that sends a message and the brand sticks to the

How to Create a Web Caclulator in 10 minutes with ChatGPT [Guide]
Generative AI is a powerful tool for any marketer, and can do much more than write content. It can also provide short code snippets for your work. I have been using ChatGPT to write formulas for Google Spreadsheet, html code for FAQ Schemas, and the most challenging of all, small

What is Lead Capture and Why Does Your Business Need It?
Lead capture refers to the process of collecting information from potential customers, or leads, who express interest in a company’s products or services. An effective lead capture strategy is crucial for businesses seeking to grow and maintain a steady flow of prospects. This article will explore the various components of