Performance marketing is a type of digital marketing in which individuals or brands, known as advertisers, pay users to take specific actions. These actions include
The luxury market in real estate targets a whole different market than traditional real estate. High-net-worth individuals take good care to choose real estate brands
Google’s neweste update is going to be massive, read their announcement here, and as usually, SEOs of all industries and sizes are going to freak
Earlier this year, I started studying about recession-proof marketing strategies, and what has historically worked over the years. My plan was to write a complete
When budgeting for ad campaigns for international businesses, advertisers tend to prioritize their spending to Tier 1 countries. These are the most valuable countries due
Tier 3 countries in advertising are the least desirable, and are mostly developing economies with citizens that have limited or no disposable income. These are
Tier 2 countries in advertising are good economies with average salaries and disposable incomes. They are less desirable than Tier 1 but come with lower
Parasite SEO is the strategic placement of articles or pages on websites with high authority with the purpose of ranking high in Google Search Results
Learn how to capture leads, create lead capture pages, forms, and discover the best practices for a high converting landing page.
Mentalhealth is a serious issue we don’t talk enough … It seems our work as marketers is becoming more stressful. Lately, I keep reading a lot more about
Google Analytics 4 is equal parts annoying and useful. While it’s great for ecommerce, it doesn’t really address more use cases like SaaS marketing needs.
What is the SEO value of the Barbie campaign? Semrush released the numbers of the “Barbie Phenomenon” on LinkedIn a few days ago. Social Media
Regular expressions are a game-changer for SEOs who know how to use them. Recently, I have started using them more with the help of ChatGPT.
How I grew our traffic by 230% in less than 6 months? Let me introduce to you the Frappe method! ☕ All it took was
On average, backlinks cost over $300 each in 2024, and I do expect this to increase due to inflation. While there is no single price
Square and Squarespace may sound the same, but are two very different companies in the e-commerce space, enabling individuals and businesses to build a website, sell their products online, and process payments.