Tier 2 Countries
Tier 2 countries in advertising are good economies with average salaries and disposable incomes. They are less desirable than Tier 1 but come with lower CPC & CPA costs. If you want a full list of all country tiers or…
Marketing
Read about marketing concepts, tricks, and hacks to improve your digital marketing skills!
What is Parasite SEO?
Parasite SEO is the strategic placement of articles or pages on websites with high authority with the purpose of ranking high in Google Search Results (SERPs). With parasite SEO you are leveraging the high authority of your “host” domain to…
What are Lead Capture Pages? Best Practices, Examples, & Tools
Learn how to capture leads, create lead capture pages, forms, and discover the best practices for a high converting landing page.
Fighter Brands: A Strategic Marketing Move for Market Domination
What is a fighter brand, and why is it so effective to stifle competition? You have either stumbled upon another marketing jargon or you might be thinking of utilizing this strategy to dominate, and you are looking to learn about…
Stress & Mental Health in Marketing Professions
Mentalhealth is a serious issue we don’t talk enough … It seems our work as marketers is becoming more stressful. Lately, I keep reading a lot more about mental issues, and hear a lot of colleagues and friends who are struggling with stress.…
How to Connect Google Search Console to GA4
Google Analytics 4 is equal parts annoying and useful. While it’s great for ecommerce, it doesn’t really address more use cases like SaaS marketing needs. However, it can be customized, and seems like the purpose is to become a more…
The Barbie Phenomenon: What is the SEO Value of the Campaign?
What is the SEO value of the Barbie campaign? Semrush released the numbers of the “Barbie Phenomenon” on LinkedIn a few days ago. Social Media The marketing campaign for Barbie the Movie have generated a lot of social media buzz.…
How I grew my traffic by 230% in 6 months
How I grew our traffic by 230% in less than 6 months? Let me introduce to you the Frappe method! ☕ All it took was showing up every day at a local beach-side cafe and ordering my usual Frappe coffee,…